services

Pay-Per-Click (PPC) Management

PPC advertising, like Google Adwords, can be an excellent way to jumpstart a new Internet marketing campaign. We often recommend starting a PPC campaign to supplement SEO while the onpage optimization and link building gain momentum. PPC advertising generates instant traffic and provides invaluable insight into which keyword phrases generate the most sales or leads. Our PPC campaigns employ a number of different methods to deliver highly targeted traffic to your website.

  •  Targeted Text Ads
  •  Customized Ad Groups
  •  Defined Ad Budget
  •  Conversion Tracking
  •  Geo-Targeting
  •  Ad Scheduling

Our PPC experts can deploy a pay-per-click campaign within days and optimize it for maximum ROI. As with all our services, you'll receive monthly reports on campaign performance and regular maintenance updates.

Contact us to start generating immediate traffic to your website!


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Google Ecommerce Product Feeds To Go Paid

Google has recently announced that it will make a profound switch when it comes to ecommerce marketing. Starting in the fall of 2012, it will shift from Google Product Search to Google Shopping. While this will involve numerous changes, let's discuss some of the most profound and how it will change things for both businesses and consumers.

SEO vs PPC Advertising

Search engine optimization (SEO) and pay per click (PPC) advertising are both extremely popular forms of search engine marketing. Both can generate some excellent returns depending on how well they are executed. So what makes them different and what else do they have in common…besides three-letter acronyms? Many search engine users (and even marketers) still [...]